Project details

Product / category

Long-sleeve knit polo shirts

Visual challenge

The neutral range spans cream to black, and one setup had to keep the knit texture legible at both ends.

Deliverables

Rail colourway displays, flat-lay stacks, and placket-button and waffle-knit close-ups.

Intended use

For e-commerce listings and detail pages, brand sites, and wholesale materials.

Production approach

The rail opens out the range, flat-lay stacks establish proportion, and placket and knit close-ups complete the construction story.