Product advertising animation
Cinematic CGI product videos for paid ads, social campaigns, landing pages, websites, and brand launches.
3D Product Animation Services
Create CGI product videos that reveal design, features, mechanisms, materials, and product benefits without relying on a physical shoot for every shot.
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Cinematic CGI product videos for paid ads, social campaigns, landing pages, websites, and brand launches.
Use controlled lighting, material transitions, camera movement, and product choreography to introduce a new product.
Show how a product opens, connects, charges, dispenses, folds, assembles, or interacts with accessories.
Reveal internal components, movement paths, layers, airflow, liquid flow, electronics, and engineering logic.
Turn setup, assembly, maintenance, and usage steps into clear visual sequences for sales or support.
Combine real people and environments with CGI close-ups, structure views, effects, or product moments that are difficult to film.
Production scope
Define the audience, channel, product promise, feature order, visual references, duration, and call to action.
Approve the shot sequence, framing, transitions, camera direction, and approximate timing before final rendering.
Prepare the CAD or 3D model, match CMF, labels, screens, lighting, and visual style to the real product and brand.
Animate camera and product motion, components, particles, fluids, lighting, or other approved effects required by the story.
Render final shots, composite layers, refine color, add typography, and complete sound design, music, subtitles, or voice-over as scoped.
Deliver the agreed master and cutdowns in 16:9, 9:16, 1:1, or other formats for ads, social, e-commerce, presentations, and displays.
Typical deliverables
A 15, 30, 45, or 60-second core film planned around the product story and target channel.
Six-second ads, product-page loops, feature clips, and alternate hooks created from the approved production.
Reframe or re-compose important shots so the product remains readable across different placements.
Selected hero frames and product packshots can support thumbnails, landing pages, campaign graphics, and presentations.
Project inputs
Send CAD or 3D files if available, plus dimensions, drawings, samples, and reference photos for model and detail checks.
Identify what the audience must understand: appearance, mechanism, performance, installation, use, or a campaign message.
Provide brand guidelines, existing campaigns, visual references, required text, product claims, and prohibited changes.
Confirm the main runtime, aspect ratios, languages, subtitles, voice-over, music, resolution, placements, and launch date.
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Review the scope factors for model preparation, shot count, duration, effects, sound, revisions, and delivery versions.
Product animation is useful when a camera cannot clearly show the value. CGI can move through a product, separate components, control reflections, visualize invisible functions, and present a product that is not yet ready for filming. It can also keep product lighting and materials consistent across a campaign.
This does not mean every product video should be fully animated. Real hands, models, environments, demonstrations, and customer experiences are often more credible in live action. For many launches, the strongest approach combines product video production with CGI shots that explain structure or create moments that are impractical to film.
The main factors are model readiness, total duration, shot count, camera and product motion, number of moving parts, scene complexity, simulations or effects, output resolution, sound, voice-over, language versions, aspect ratios, revision rounds, deadline, and source-file requirements. A short animation with complex liquid or particle simulation can require more work than a longer film with simple product rotations, so duration alone is not a reliable pricing method.
Can you animate an existing CAD model?
Usually, but engineering files first need to be checked for missing surfaces, assembly structure, internal components, naming, and render readiness. Some models require cleanup, material separation, or rebuilding before animation.
Can you produce a product animation before the sample is ready?
Yes, if the approved engineering information, CMF, labels, dimensions, and functional description are accurate enough. Any unfinished details should be documented so the animation does not misrepresent the final product.
Can one project deliver both video and still images?
Yes. Approved product models and scenes can support selected still frames, but dedicated 3D product renders may need different camera, lighting, composition, and resolution than animation frames.
Can you make vertical versions for social ads?
Yes. Important shots should be planned for vertical output before final rendering, because simply cropping a horizontal film can make the product too small or cut off key motion.
Do you provide music, sound effects, subtitles, or voice-over?
They can be included when agreed in the scope. Licensing, languages, voice talent, and the number of final versions should be confirmed before production.
Work with us
Send your product files, key features, visual references, target duration, placements, aspect ratios, and deadline. We will separate modeling, animation, rendering, and post-production in the scope.
Phone: +8618676669051 WeChat: +8618676669051